Pan American World Airways
your dreams how to fly
A campaign to make people get up and go somewhere. Go anywhere. Go today. Go tomorrow. Go in 24 hours or less.
from the pack
A campaign that knows everyone dreams of traveling. Except too many too often postpone the dream - to settle instead for trading last year's car for next year's model. Or painting the house. Or driving down to the shore to visit grandmother. The trick is to get them to cash in on those dreams - this year. And to visit their Travel Agent - you. Like today.
a man, not a mouse
When the 747 takes off, there's going to be a lot more room up on Cloud Nine. A lot more seats to fill. A lot more people to sell. That's why we've designed our advertising to get them into your office. That's why our advertising is your advertising as well.
the house up a tree
And that's why the campaign is our biggest yet. Selling travel on national television and local radio. Selling it in magazines and newspapers. Selling it undergound in the subways and above ground on billboards. Selling it with promotions. With tours. With the world's biggest campaign selling overseas travel.
the gang au revoir
one side of the record in this album you can hear the commercials. On
the other side are interesting variations on the music from the commercials.
Plus Sammy Davis Jr.'s popular recording "The Goin's Great"
and Steve Allen's interpretation.
once in a lifetime